What Shopify apps does Liquid Death use?

Mike Cessario (a former heavy-metal touring musician + ad creative) launched Liquid Death after noticing punk-show attendees would rather not drink Coke. The thesis: the same person who pays $4 for a craft beer because of branding will pay $2 for tallboy-can water for the same reason. Hit $1.4bn valuation in 2024 — entirely on canned still + sparkling water that costs ~$0.20/can to produce.

What this stack reveals

Liquid Death runs 9 signature-matched apps plus 20 unidentified theme app extensions / App Proxy routes — that's a brand with a deep enterprise stack where many apps inject without leaving a name-recognisable signature. Common in Shopify Plus tenants at this scale because checkout extensions + headless integrations don't always emit the CDN hosts that smaller installs do.

Cross-check with the Theme Detector to see what the underlying theme + customisation depth signals, or the Schema Audit to spot the typical rich-result gaps at this brand scale.