Schema.org AuditHealth + Supplements

Ro — Schema.org / JSON-LD audit

Ro is a health + supplements brand whose Schema.org and JSON-LD coverage across homepage, PDP, collection and blog this page surfaces. Refresh below for a live read.

2017

Founded

Brand profile · refreshed 2026-06-06

ro.co
Screenshot of Ro's Shopify storefront

About Ro

Founded 2017 · US

Zach Reitano and Saman Rahmanian launched Ro (originally Roman) the same year as Hims with a similar thesis — direct telehealth for taboo conditions. Ro expanded faster into weight-management (acquiring Modern Fertility + Workpath) and now operates as a multi-vertical telehealth platform. Hit $7bn valuation in 2022 before the broader telehealth correction.

Public scale markers

Disclosed in filings, acquisitions or named press reporting — not estimates.

  • 01$7bn valuation (Series D 2022)
  • 02Acquired Workpath (2021), Modern Fertility (2021)
  • 03Operates pharmacy + telehealth + fulfilment in-house

Notable for the schema.org audit

Ro's technical sophistication is meaningful — the storefront integrates pharmacy logistics + telehealth + fulfilment in a way few DTC brands need. Useful as a reference for any commerce brand approaching healthcare-adjacent workflows.

What this Schema grade reveals

Live data wasn't available at the last build of this page. Typical Schema patterns at Ro's scale are reasonable Product schema on PDPs (the apps + theme usually emit it), partial Organization + WebSite schema on the homepage, and uneven Collection / Blog coverage — which is where most large DTC brands actually lose rich-result eligibility. Use the "Open the live Schema.org Audit" link below for an instant fresh probe.

Cross-check with the App Stack Detector to see which Schema-emitting apps are installed — most Schema problems on Plus tenants come from conflicting Review schema between Loox + Judge.me + the theme rather than missing apps.

Run live

These results refresh every 24 hours. To re-run the analysis right now — or to analyse a different storefront — open the live Schema.org Audit with ?url=ro.co preserved.

Open the live Schema.org Audit

See Ro's full storefront analysis

See all apps installed Identify the theme Grade the llms.txt

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