Schema.org AuditHealth + Supplements

Hims — Schema.org / JSON-LD audit

Hims is a health + supplements brand whose Schema.org and JSON-LD coverage across homepage, PDP, collection and blog this page surfaces. Refresh below for a live read.

2017

Founded

Brand profile · refreshed 2026-05-29

www.hims.com
Screenshot of Hims's Shopify storefront

About Hims

Founded 2017 · US

Andrew Dudum (Atomic Ventures) launched Hims to make men's health conditions — ED, hair loss, anxiety — approachable to discuss + treat without traditional insurance + doctor visits. The brand IPO'd via SPAC at $1.6bn valuation in 2021, expanded into Hers (women) and Hims Mental Health. Reported its first profitable quarter in Q3 2022.

Public scale markers

Disclosed in filings, acquisitions or named press reporting — not estimates.

  • 01IPO'd via SPAC at $1.6bn (2021)
  • 02$1.5bn revenue (FY2024)
  • 03Public on NYSE (HIMS)
  • 04Operates Hims, Hers, and Hims Mental Health

Notable for the schema.org audit

Hims' storefront has unusual structure because it bridges ecommerce + healthcare workflows — prescription routing, telehealth booking, recurring fulfilment. The Schema + app stack reflects compliance + medical-content requirements not typical DTC.

What this Schema grade reveals

Live data wasn't available at the last build of this page. Typical Schema patterns at Hims's scale are reasonable Product schema on PDPs (the apps + theme usually emit it), partial Organization + WebSite schema on the homepage, and uneven Collection / Blog coverage — which is where most large DTC brands actually lose rich-result eligibility. Use the "Open the live Schema.org Audit" link below for an instant fresh probe.

Cross-check with the App Stack Detector to see which Schema-emitting apps are installed — most Schema problems on Plus tenants come from conflicting Review schema between Loox + Judge.me + the theme rather than missing apps.

Run live

These results refresh every 24 hours. To re-run the analysis right now — or to analyse a different storefront — open the live Schema.org Audit with ?url=www.hims.com preserved.

Open the live Schema.org Audit

See Hims's full storefront analysis

See all apps installed Identify the theme Grade the llms.txt

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