What Shopify apps does Rothy's use?
Across 6 categories, Rothy's is running 8 apps we can name plus 23 unidentified theme app extensions / App Proxy routes — 31 installed footprints total. Theme detected: rothys\/production.
apps + footprints detected
Live result · refreshed 2026-05-29
About Rothy's
Founded 2012 · US
Roth Martin and Stephen Hawthornthwaite started Rothy's after Hawthornthwaite's wife asked why dressy flats had to come from petroleum. The brand built its own 3D-knitting facility in Dongguan, then expanded into bags — claiming to have diverted 175M+ recycled plastic bottles from oceans + landfills as of 2024. Alpargatas (Havaianas' parent) bought a 49% stake at a $1bn valuation in 2021.
Public scale markers
Disclosed in filings, acquisitions or named press reporting — not estimates.
- 0149% sold to Alpargatas at $1bn valuation (2021)
- 02B Corp certified since 2018
- 03175M+ recycled plastic bottles repurposed (2024 disclosure)
- 04Direct ownership of Dongguan manufacturing facility
Notable for the app stack detector
Rothy's has been a Shopify Plus tenant since 2017 and is publicly cited in Shopify's enterprise case-study library. The PDP product-customisation flow is one of the more sophisticated examples of in-storefront product configurator work on Plus.
Detected Shopify apps on Rothy's
Grouped by category. Confidence reflects how distinctively each app's signatures matched in the storefront HTML.
Popups + Onsite
1- OneTrustby OneTrust100%
Analytics
2- Segmentby Twilio Segment100%
- Hotjarby Hotjar40%
Mobile App
1- Shop Appby Shopify100%
Personalisation
2- Swym Wishlist Plusby Swym100%
- Wishlist Plusby Swym80%
Reviews
1- Yotpoby Yotpo100%
Subscriptions
1- Shopify Subscriptionsby Shopify60%
What this stack reveals
Rothy's runs 8 signature-matched apps plus 23 unidentified theme app extensions / App Proxy routes — that's a brand with a deep enterprise stack where many apps inject without leaving a name-recognisable signature. Common in Shopify Plus tenants at this scale because checkout extensions + headless integrations don't always emit the CDN hosts that smaller installs do.
Cross-check with the Theme Detector to see what the underlying theme + customisation depth signals, or the Schema Audit to spot the typical rich-result gaps at this brand scale.
Run live
These results refresh every 24 hours. To re-run the analysis right now — or to analyse a different storefront — open the live App Stack Detector with ?url=rothys.com preserved.
Open the live App Stack DetectorSee Rothy's's full storefront analysis