Migration Guide
Migrate from GemPages
to Section Store.
An honest read on whether the switch fits your store, what stays the same, what changes, the concrete migration path — and the case for staying put if that's actually the right call.
The honest case
Why move from GemPages?
GemPages has a strong AI-template-generation surface and a clean drag-and-drop UI, but like every visual page builder it carries a third-party rendering runtime that adds page-speed cost. Stores using GemPages for everyday catalogue sections are paying that cost without the campaign-page upside that justifies it. Section Store gives you native Shopify 2.0 sections that inherit your theme tokens — for hero/FAQ/comparison/trust-badge work, that's strictly better. Keep GemPages for the AI-bootstrapped campaign landings where its strength matters.
What stays the same
- Your existing GemPages campaign pages keep working.
- Your Shopify theme, products, collections, cart, and checkout are unchanged.
- Your Shopify Apps stack composes with both Section Store and GemPages cleanly.
- Your tracking + analytics carry over without re-tagging.
What changes
- Everyday sections live in your native Shopify 2.0 theme editor (Section Store).
- Sections inherit theme tokens — no per-page brand re-styling.
- Page-speed budget on Section-Store-built pages improves measurably.
- You retain GemPages for AI-bootstrapped campaign landings where its template library helps.
Migration path
The concrete steps.
- 1
Install Section Store alongside GemPages
Both apps coexist. Free tier on Section Store lets you try without commitment.
- 2
Identify the GemPages pages that are just section work vs true custom landings
Section work migrates; custom landings stay.
- 3
Rebuild section work in Section Store via the theme editor
Hero, FAQ, comparison, trust badges, customer stories — Section Store patterns map cleanly.
- 4
A/B test for a week if conversion-sensitive; otherwise migrate page-by-page
Validate that Lighthouse scores improve and conversion holds.
- 5
Keep GemPages for campaign-specific custom landings where AI templates accelerate the build
No need to remove GemPages — different tools for different jobs.
When NOT to switch
If your team relies on GemPages' AI template generation for fast campaign builds, keep that workflow. Section Store doesn't replicate the AI-template-bootstrap UX — it's a section library, not a builder. For campaign-page work specifically, GemPages stays. For everyday catalogue sections, Section Store earns the swap.
FAQ
About the migration.
Ready to migrate?
Free to install. Try Section Store alongside GemPages and migrate page-by-page on your timeline.