Product Tags: Highlight Features That Sell
Knowledge
BrandUp AppsSection Guide6 min

Product Tags: Highlight Features That Sell

Display product attributes and benefits with professional styled badges

Product features buried in long descriptions get ignored. Product tags make key attributes scannable, allowing customers to quickly assess whether a product meets their needs.

The Power of Visual Attributes

Customers don't read product descriptions—they scan them. Tags convert long-form benefits into quick visual cues. Consider the difference between a paragraph explaining your product is organic, vegan-friendly, and made in the USA versus three distinct tags saying exactly that. The tags communicate faster and more memorably. Effective tags address common purchase criteria: materials, certifications, care instructions, compatibility, or unique selling points.

Section Features

The Product Tags section provides complete tag customization. • Custom tag styles - Badges, pills, or bordered labels • Multiple layouts - Inline, grid, or list arrangements • Color customization - Match your brand palette • Icon support - Add visual reinforcement to text Create once, use everywhere—tags can be applied across products consistently.

Strategic Tag Selection

Not every product detail deserves a tag. Focus on: Differentiators: What makes this product special versus competitors? Decision factors: What do customers typically filter or search for? Quality signals: What certifications or standards does the product meet? Practical information: Sizing, compatibility, or usage notes Limit tags to 4-6 per product to maintain visual clarity and impact.

Conclusion

Product tags turn feature lists into scannable selling points. The Product Tags section helps you present this information beautifully.