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Complete migration of the MADSea online store from Shopware 6 to Shopify. A seamless transition preserving all data, SEO rankings, and customer experience while upgrading to a modern, scalable platform.

Migration

·Shopify
madsea.de
MADSea
100%
Data Migrated
Products, customers & orders
<2s
Page Load Time
Optimized performance
0
SEO Rankings Lost
Full redirect coverage
2 Weeks
Go-Live
From start to launch

The Challenge

Data Migration

Complex product catalog with hundreds of SKUs, customer data, and order history from Shopware 6.

SEO Preservation

Maintaining organic search rankings during platform transition with proper URL redirects.

Custom Design

Recreating and improving the brand identity within Shopify's theme architecture.

Feature Parity

Ensuring all existing shop features and custom functionality were available on Shopify.

Our Solution

Custom Shopify Theme

Built a fully custom Shopify 2.0 theme with advanced section architecture for maximum flexibility.

Automated Data Transfer

Developed custom migration scripts for products, customers, and order history with data validation.

301 Redirect Map

Comprehensive redirect mapping from Shopware URLs to Shopify structure, preserving SEO equity.

Performance Optimization

Optimized images, lazy loading, and code splitting for fast page load times under 2 seconds.

Project Timeline

14 weeks from kickoff to launch

012 weeks

Discovery & Analysis

Platform audit, data mapping, requirements gathering

023 weeks

Design & Planning

UI/UX design, theme architecture, migration strategy

036 weeks

Development

Theme build, data migration scripts, integrations

042 weeks

Testing & QA

Cross-browser testing, data validation, performance audit

051 week

Launch & Handover

DNS cutover, redirect activation, team training

Tech Stack

Technologies used in this project

Shopify 2.0LiquidJavaScriptShopware 6 APIShopify Admin APICustom SectionsMetafieldsShopify FlowGoogle Analytics 4

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